About

Fictional Brands Archive is a collection of many fictional brands found in films, series and video games. It is structured according to the principles of brand design and aims to provide a comprehensive view of each fictional brand, framing them in their own fictional context and documenting their use and execution in the source work.
        The book Branding Fiction builds on the research behind the archive by exploring the origins, design strategies and cultural significance of fictional brands through in-depth analysis and visual documentation.

Numbers
Private:
114
78%
Political:
21
14%
Military:
11
7%
Film:
86
58%
Series:
53
36%
Videogame:
26
17%
Animated:
16
10%
Action:
59
40%
Adventure:
44
30%
Comedy:
36
24%
Drama:
60
41%
Fantasy:
3
2%
Sci-Fi:
93
63%
Thriller:
31
21%
Horror:
10
6%
Total entries:
146
Credits
Lorenzo Bernini
Research, Design, Front-End Development
Gianluca Ventani
Back-End Development

The author would like to thank Roger Strunk and Alexsey Busygin for being a great inspiration for the project.

Contribute

Do you know of a fictional brand that is not in the archive? Please, fill out this form with all the necessary informations to add it to the archive. You will be credited in the brand's page.

Support

If you enjoy Fictional Brands Archive, please consider supporting the maintenance and further development of this independent project with a donation.

Support the Archive
FAB

Tired of looking for a real job? Apply now to the Fictional Assignment Bureau (FAB) Recruitment Program and get hired to work for one of the many fictional companies documented in the archive!

Apply Now
Contacts
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